Over the recent years, sustainable practices have become integral to overall corporate brand strategy. Beyond the financial and operational benefits that come with adopting solar, enterprises are recognizing the potent brand value solar energy brings to their organization. Consumers are shopping with a conscious effort to go with more sustainable-friendly companies, employees are choosing more sustainable companies, and businesses that go green are gaining competitive advantages within their market. By adopting solar with the effort of enhancing corporate brand reputation, corporations can position themselves as leaders that are committed to a sustainable future.